Archive for the ‘Business’ Category

Being an entrepreneur is like riding a bi cycle, you need to balance it; pedal it; apply brakes while riding and watch out for your road, so that you don’t hit into something / someone, keep a sense of direction; so that you don’t go astray from the path. All these activities are to be done simultaneously; so that the ride is comfortable and reiterates. Making sure that it all works together is of vital importance or else you would be leading; in the race against yourself. To make a comeback to your actual path nay to say that you need to pedal more; i.e. time consuming; but also you might have to take acrid turns which may; may not act in favour to you. There is a simple logic; you can take time as much as you want; when you are yet to start a business! Once started it need to replenish time, energy and money.
 I had been to seminar lately wherein Chanakya way of 7 pillars of business was discussed, I would like to share the same as a basic idea that an entrepreneur should keep in mind ‘ALWAYS’. It is so surprising that these principals made ages back are absolute and can accumulated without any changes.
1.      The King (The leader) the primary need is to have a committed leader who would act, behave and have a vision not just for a company but also including the people who are there in the company along with the leader. The person responsible for the whole.
2.      The Minister (The Manager) the people who are to second the leader who are responsible in the absence of the leader. Responsible with limited areas and expertise.
3.      The Country (The market) decide your target market; make a survey collect data compared than to assume notions by bystanders. Where / who do I sell my product / services? Why would they buy?
4.      The Fortified City (Head Office) Make sure that there is comfortable work environment which is safe for colleges to work along.
5.      The Treasury (Money) everybody understands it you need to have money to start off also at the same time you should manage well the money that you have.
6.      The Army (The Team) The people who are associated in the daily working where actually the executive work takes place should be well equipped and aware of the responsibilities. They should understand their own work.
7.      The Ally (Friend) it is easy to get unidirectional in order to achieve a motive. Friends, consultants in the same field you seeking knowledge; should be brought into the loop which would help for more insights. Mind it the key work is ‘selected’ and not the whole wide world.
These points are the whole pie which make it complete, any of the parts missing would not complete the pie. These same principals can be applied in personal life as well, but as far as business is concerned it is clear demarcation of responsibilities and applicability of people. Nay the idea of entrepreneurship is to make money, yes that is fact; but for sustainable business it should be fair / ethical work practises to all associated as well. The leader is centre point; the leader should be energetic, optimistic and logical towards his work and colleges.
The vision of the leader shall lead the crowd to where it would reach. It is essential for the leader not only to lead but also to be humble enough to understand the other side of the table. A good strategy is of vital importance but applicability would surpass its importance when applied. Take actions and actions lead to responsibility of those actions. Open to new; but matured with experience is the mix and balance that a leader needs to have in ample.
The leader who will not instigate; will not motivate but inspire to excellence would reach heights. The growth is inevitable when a mission to reach a new height and footing perfectly on the ground. That is when the leader is able to sit on both sides of the table.
The aspects which are a must for a leader can be well understood with the whole brain model by Ned Herrmann please refer to Figure 1 below. The leader cannot only be Logical without being Emotional at the same time a leader cannot be Holistic without being sequential. These may clearly not define what a leader / what an entrepreneurship is? It clearly defines what a leader / entrepreneurship should have to be called one.
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>Creating Blue Ocean’s

Posted: March 30, 2011 in Business

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I had read an amazing article about creating blue oceans highly inspiring and relative. The drive of cost cutting and pricing to the lowest is in the air for anything and everything, we need to remember the old saying ‘need is the mother of all inventions’ the need is not only cost cutting and laying off staff from business organisations but the need to grow and sustain looking for long term goals than short term benefits, feels that it exist only in ideals I will not completely disagree with you. Comatose creeping the ethics and way we are looking at things, there is a need; a need for change, it is hardly about collective growth that you hear but what you hear is that cut throat competition, we have come to the belief that only demolition of the competitor can leave us to growth and prosperity (surprised! look around and you would see it; it is not what you hear about how we can enhance and proper but how we can take over the others); another view when you have people with more time and less work take the opportunity to grow in areas not thought before(idealistic view but think about it).
Unnerving ideologies all around us, making us of the biased to the opinion this is the only way that we can survive; this is only way we can grow. We happy about the companies coming in and investing is that growth or we just easy to penetrate cheap customers (don’t get offended but that is also the way the world looks at…..) what is the solution and what is the point? Strive for solutions than problems (easy said than done) I know that is why strive for enhancing quality and not only quantity; let me put across a very raw example in front of you. A student in one the many Pune engineering colleges had a passion; passion for playing an action computer game, all he knew was to play that game really well, yes the engineering went into vain, but you know what happened, he continued to play the game started entering into tournaments started winning them; became a national player earns five figure money in a month what would you say? Whatever you say the fact is it is proven! Creating blue oceans is similar it is about coming with ideas and solutions to ageless issues and finding a way through to make something better than you found it.
How can you do it? A) Understand your passion, if you love your job you would work for the solutions; you would have them cause that is what your brains wants to do. B) Think beyond the box it is no sin to think beyond the box, just a block of mind, stop being a stereotype; it is not done before cause nobody tried it real hard. C) Be open to critics and faults, they are not hindrances but they are loopholes you need to improve on. D) Strive for excellence and not just break even perfections. E) Quality enhancement should be the aim, quantity would follow. F) Trust yourself and trust the people you working with, knowledge is only tacit as in a skill when with an individual and only a kind of literary when for a group, there is a model at the end which would show the ideal way of sharing knowledge, the gist is when you have the knowledge it should have a common base which could enlighten the followers to take appropriate actions or a method ad adopted  when faced with a similar situation(mind it; it is not setting standard protocols but a direction in which it has been acted upon before). G) World works on logic don’t fight don’t resist you cannot change the world instead find the logic. H) People are the driving forces for everything; get people onboard to share the view. I) It is important for people working for you and working with you to have clear and common goals; it would not fall from the sun you need to share it remind it again and again for them and for you to stay on course. J) Give directions and don’t expect the expected results, free will and space for mistakes would bring in growth when people share common goals at large.
Bring in the change it is high time we; I and You do something about it not caring about what would it change to vast ambiguities and atrocities; it is about what I and You can do, do your best and forget the rest (it is not wrong to accept an outcome) but it is also known you don’t know the result when you have been doing it for a long time until the right way becomes the habit. Don’t judge others seeking denial that you would not be judged; judge yourself to face yourself with integrity. Last but not the least losen up take a walk and create the blue oceans, as Einstein replied to press on the eureka of the bulb “I did not fail just found a thousand ways were it won’t work” get inspired; leave things behind start afresh start to create the blue oceans.

>Irony of sales pitch

Posted: January 30, 2011 in Business

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I can sell anything, I have a proven record; I can sell comb to the bald; these statements are not unheard in the field some may have faced it, some may have said, some may have practised it. What exactly happens when a few make to the heights and a load of them actually just sulk inside the chair in the office; which is where they don’t even belong to?
I have heard funny theories for sales, just give whatever it takes and get the deal. You have to lie and once he is the customer we can figure that out later. If the deal does not go off you are in trouble!!! The deal would have gone well (your boss) if you would have told (irrelevant to the deal) him that (what? Even if that was about the weather in your home town) to put it simply there are two kinds of people who are in the sales field and stick for more time than others. The good ones and the bad ones.
The bad ones are the ones who can sell the comb to the bald, so basically they create the need for their product right? Actually no this is not how it goes, I tell you that “you are going to need this magic stick which glows in the dark when the electricity goes off, just keep it plugged to the socket”
U “I don’t need it, I have a backup generator”
I “Sir you know the increasing fuel prices, plus the time when you are yet to start, if something goes wrong, the kids might be playing on the stairs”
U “I don’t have stairs inside my house”
I “Sir this is on a special offer at a throw away price and you don’t want to be in the dark when things go black and you would like to save money”
U “Fine I will take it”
Problem is when he comes to know that the magic stick was the reason for the fuse to go off.
Persuasive, full crap, giving a high, needless of the use and required details this sells trust me even this sells you know why cause in general, all we concentrate is on; the first and third point, whereas there is so much more to know but we like it with the high. The product is sold the boss is happy that’s is the deal, this is a short term deal always remember the ones who lie and move forward I don’t deny they do, yes they do move up the ladder but only to a point cause after a point also comes responsibility, then there are serious decisions to be made and you don’t know what implications would that be on the market!! cause all you have done is either bitched about the other product or licked the customer to get your product sold  (pardon my language but you and I know it gets more messy in the field)
 What sells on and on; a complete in and out knowledge of the product, even if you made to get up in the middle of night you know the logics if not the actual way it works. Be honest to the customer make everything black and white and not grey (black and white is clear with understanding of how much you can bend, don’t lose your dignity and integrity, it is not being rude it is the clarity of thoughts) “Sir this is possible this is not possible; this can be done this cannot be done very straight; firm but tenderly” let the customer speak, crib, nag about everything that he knows; that is the key to final deal.
Patience have a lots of it cause once the deal is almost fixed let the excitement be there but just still and there; untill it is done and have the same excitement even after sales when the customer complains (even if it is his mistake) cause you would have been out of job if he did not return! Focus on the solution and not on the blame game, that you did it wrong and I did it right, try the solution and if it is your mistake fix it even if it is his mistake let him know about it subtly, so that he does not take you for a ride. Market intelligence is the best when from your customers and re check for soldering it for your reports.
Keep your words, if you said it you will do it make sure it happens. Don’t give false promises (cause words spoken and promises broken are remembered till eternity) have a personal touch with the customers, give your honest opinion when asked for help (even if that is lost sales) he would tell 10 different people to come to you and might turn back again to you when in conflict. Don’t change your brands like your clothes; it takes time to build a reputation within a company and you as a representative outside the company, think well before your caprice decisions. A bad sales person looks for change and growth; the good sales person always has an offer ready for him.
Try and resolve the issues and try to satisfy the existing customers before you have to move on to the new ones, your existing can be gold mines (in the worlds of sales) rather than the new ones coal mines. Don’t be afraid to say no if there is no possibility and you see no scope say no. Don’t use spanky words cause all that glitters is not gold communication to the best understandable form should be the way to process things. Always pick up the call even if that means giving the bad news or else tell them that you get back once you have and something and do get back either ways.
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